As you may already know, succeed on Instagram is becoming more and more difficult. But from Geotelecom we are going to give you some tips from our team Community Manager for you to start growing on Instagram.
So start taking notes because... Let's get started!
When is the best time to post on Instagram?
The optimal time to post on Instagram may vary depending on your audience, but in 2024 trends indicate the following:
- Monday to Friday: posting between 10 AM and 3 PM tends to generate more engagement.
- Wednesday and Thursday: are the best days, especially around noon.
- Weekends: traffic tends to be lower, but morning publications can perform well.
To find the best time for your account, use Instagram's analytics tools (Instagram Insights) to see when your audience is most active and adjust your posting schedules accordingly.
Is it important to use hashtags and interact to grow on Instagram?
Although it may not seem so and at first glance it may seem "heavy", they are very necessary to achieve engagementDid you know that you can get more likes to use hashtags?
There are brands that monitor certain hashtags, so using them can actually increase traffic to your account. Here are some tips:
- Relevance: use hashtags that are relevant to your content and audience.
- Popularity: mix popular hashtags with less used hashtags specific to your niche.
- Quantity: Instagram allows up to 30 hashtags per post, but the recommendation is to use between 5 and 10 well-selected hashtags.
And to the question... Is it important to interact with the Instagram community? The answer is yes!
Don't just watch on Instagram and wait to be followed (unless you're Chiara Ferragni, for example), or your followers will start to doubt your existence. Take the first step too!
Follow other accounts (that really interest you, not just follow for the sake of following), comment on other people's posts, respond to comments, it is important to create a feedback with your community.
- Show that you value your audience by responding to their comments.
- Comment and give I like it to posts from accounts related to your niche.
- Use stories to interact and send direct messages for more personal connections.
Is it important to monitor my competitors?
Monitoring your competition on Instagram is essential to. better understand your market and improve your strategy. By observing the profiles of your direct competitors, you can identify which strategies are working and what type of content generates the most engagement.
Analyze aspects such as biography, visual style, posting frequency, and use of hashtags provides you with valuable insights into how they present their brand and how they interact with their audience. It is also important to evaluate the engagement rate and quality of interactions, as this will give you a better understanding of the effectiveness of your campaigns and content.
So adapting these strategies to your own account involves more than just copying what works; it's about innovate and customize ideas to fit your brand identity. By incorporating successful elements from the competition and combining them with your creativity, you can stand out in a competitive marketplace.
So by using analytics tools, you can continually monitor the performance of your competitors, allowing you to adjust your focus and keep up with trends emerging. This way, you can ensure that your content remains relevant and engaging to your audience, while maintaining a competitive edge.
What should I not do on Instagram if I want to grow on Instagram?
Avoid these common mistakes to maintain a healthy and growing account:
- Purchase of followers: can negatively affect your engagement and credibility.
- Irrelevant content: keep your content aligned with your niche and audience.
- Lack of consistency: publish on a regular basis to maintain the interest of your audience.
- Ignore comments and messages: lack of interaction can cause you to lose followers.
Start putting all this into practice and you will start to see good results on your Instagram account.. From Geotelecom, we tell you that you are now ready to start being a instagramer!
But this is just the beginning... If you want more tips or if you want us to go deeper into the subject with the use of tools, you can leave us your comment and we will be happy to help you.
Do not hesitate to contact our team!
