Web migrations
Web migrations are a constantly evolving reality in the digital world, but to get it right, it is essential to have experts around you. At Geotelecom we will guide you through the entire process, whether you are looking for improve performance, change hosting provider, upgrade your brand image or improve user experience.
Our goal is to provide you with straightforward and useful guidance that will enable you to make informed decisions and to make the right decision. effective migration of your website.
Types of web migrations
Each presents unique challenges and actions, especially when it comes to SEO. Our role as SEO experts is to know how to approach each of these types of migrations effectively to ensure that your website not only remains operational and with the pre-migration online visibility, but that your SEO improves and reaches the top of the SERP.
Hosting migration
It involves changing your web hosting provider. Make sure you choose a new trusted server and properly configure redirects to avoid losing traffic and rankings.
CMS Migration
Changing your CMS involves making sure that all URLs are maintained or redirected properly, and that the content maintains its structure and SEO optimization.
Domain migration
When you change your domain name, it is essential to redirect all the old pages to the new ones. Failure to redirect properly can cause the loss of inbound links and, decrease your domain authority.
Design migration
When giving your website a new look, it is essential to maintain the URL structure and content. Otherwise, you could lose search engine rankings due to lack of consistency.
How do we carry out an SEO migration?
01
Planning
We make a web auditing and create a plan with clear objectives, focusing on an SEO strategy to minimize the loss of visibility.
02
Preliminary SEO optimization
We review the URL structure, content and links to ensure they are correct before migration, keeping SEO intact.
03
Migration
We carry out the migration with precision, implementing 301 redirects and making sure that all crucial elements, such as images and links, are transferred correctly.
04
Analysis
After the migration, we perform different tests to make sure that everything works correctly. This is the time to solve any unforeseen issues that may have been missed in the previous step.
