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Promotions Feed

Having a planned calendar of offers on your website is essential, but it is equally or more important to give it visibility, otherwise how will the user find out about our fabulous offers? If your ecommerce is advertised on Google Shopping in Australia, France, Germany, India, United Kingdom or the United States and, in addition, you are used to [...]

This was the 'Marketineo Digital Fest' in Burgos.

Last Saturday June 17 was held in Burgos the 'Digital Fest' of Marketineo. Almost 50 Digital Marketing professionals from all over Spain met at the Fundación Caja Círculo to share news and experiences about PPC, SEO, Social Media or eCommerce. This professional networking community successfully passed its appointment in Burgos after having been held in [...]


We analyze 13 online comparison sites for your e-commerce Are they an interesting alternative for your online store? Have they succumbed to Google Shopping and Amazon? Online comparison sites had a huge boom at the end of 2011 and throughout 2012. Nowadays, the offer of these services is very wide, from the most specific to the most [...]

Segmenting in Google Shopping by mailing list

Last Thursday (July 14) Google made public the new update related to Google Shopping: the option to segment by mailing lists... For regular users of Adwords, this new possibility will be somewhat familiar, since let's not forget that last year the Internet giant launched the segmentation lists with a new option to segment by mailing lists....

Mandatory GTIN code in Google Shopping!

Postpone all the pending items on the "urgent" list; because from May 16, 2016 it will be totally MANDATORY for all advertisers who want to promote their products on Google Shopping to provide the system with the GTIN code of all their products. Until now this code was only mandatory for items of [...]

Compulsory GTIN code in Google Shopping!

May 16th 2016 it will be completely COMPULSORY to include the GTIN (Global Trade Item Number) of every product you want to promote in Google Shopping. Til now, this code has just been obligatory for all the products included in the 50 brands designated by Google last summer. However, according to what the Internet and communication giant [...]

Google Shopping Academies 2016

Jorge Arias, will give during all day today, March 17, the Google Shopping Academies in the Auditorium Headquarters in Barcelona. Jorge Arias, Professor of Google Shopping Spain. Like all Google Academies, there will be time to delve into both theoretical and practical segments, with the last hour of the afternoon being reserved for the [...]

Google Academies First Quarter 2016

Google Academies. February and March 2016

5 Google Academies specialties: AdWords Fundamentals Search Advertising Google Analytics Mobile Advertising Shopping Advertising Once again Jorge Arias, CEO of this agency, will be in charge of explaining how Google Shopping works to all those attending these courses at the Google Academies sessions in both cities. The dates [...]

Google Shopping Spending Requirements

Changes to Google Shopping shipping cost requirements on February 1, 2016.

Attention Advertisers! The deadline that Google established for the correct configuration of shipping costs in Google Shopping is approaching. If you remember, a little over half a year ago Google published a series of requirements and specifications needed in the data feed of our e-commerce to be able to advertise on Google Shopping. They talked about [...]

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