{"id":5633,"date":"2021-06-15T09:30:30","date_gmt":"2021-06-15T09:30:30","guid":{"rendered":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/"},"modified":"2021-06-15T09:30:30","modified_gmt":"2021-06-15T09:30:30","slug":"geotelecom-export-agency-certified-in-the-google-partner-international-growth-program","status":"publish","type":"post","link":"https:\/\/www.geotelecom.es\/en\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/","title":{"rendered":"Geotelecom, \u2018Export\u2019 agency certified in Google Partner International Growth Program"},"content":{"rendered":"<p>It has been 3 years since Geotelecom became part of the first group of agencies selected by Google for its new program focused on the <strong>internationalization of online business<\/strong>. Since then there have been numerous projects that have been successful outside our borders. As a certified Export agency with a specialized team, we have a broad vision in a multitude of verticals: household appliances, electronics, telephony, pharmacy and parapharmacy, cosmetics and beauty, fashion and textile, sports and a long etcetera. Below we share exactly what the <strong>Google Partner International Growth Program<\/strong> and how it can help launch your eCommerce internationally.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents of the entry<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Contents\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #a09353;color:#a09353\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #a09353;color:#a09353\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.geotelecom.es\/en\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#%C2%BFQue_es_el_Google_Partner_International_Growth_Program\" >What is the Google Partner International Growth Program?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.geotelecom.es\/en\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#Algunos_consejos_para_internacionalizar_tu_eCommerce\" >Some tips to internationalize your eCommerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.geotelecom.es\/en\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#Lanza_tu_eCommerce_a_nivel_internacional\" >Launch your eCommerce internationally<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue_es_el_Google_Partner_International_Growth_Program\"><\/span>What is the Google Partner International Growth Program?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>This Google program is aimed at a small group of agencies in Spain with a twofold objective. The first is to offer <strong>tools and training<\/strong> oriented to the growth of online business outside our borders. The second is, precisely, to accompany the end customer throughout this process with different <strong>audits and specialized support teams<\/strong> in various fields (translation, logistics, localization, etc.). It is worth mentioning that only 15 agencies have been selected as Export Partners of reference in Google, so it is a source of pride for our team to be part of this project.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Algunos_consejos_para_internacionalizar_tu_eCommerce\"><\/span>Some tips to internationalize your eCommerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>First of all: <strong>PLAN <\/strong>(yes, with capital letters). A market analysis will allow you to establish a hierarchy of priorities and set execution times for each step you take. For this purpose, you will need to have tools or a <a href=\"https:\/\/www.geotelecom.es\/en\/internationalization\/\" target=\"_blank\" rel=\"noreferrer noopener\">team of digital consultants<\/a> to guide you through this process. On our side, our team's partnership with Google provides us with <strong>exclusive tools<\/strong> for market analysis, such as <strong>Market Explorer<\/strong> o <a href=\"https:\/\/marketfinder.thinkwithgoogle.com\/intl\/es_es\/\" target=\"_blank\" rel=\"noreferrer noopener\">Market Finder<\/a>. Another key piece of advice is to <strong>investing in web development, integrations and process automation<\/strong> (read all the catalog part via ERP). Here is the backbone of your business... Would you open your physical store in a random place, without renovating or highlighting the full potential of your business? Your website will be your showcase, don't forget it!<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/www.geotelecom.es\/wp-content\/uploads\/2021\/06\/herramientas-export-1024x247.png\" alt=\"Geotelecom Tools\"><figcaption>Some of our tools<\/figcaption><\/figure>\n<p>In addition, in Geotelecom we have <a href=\"https:\/\/www.geotelecom.es\/en\/editor-de-feeds-de-datos\/\" target=\"_blank\" rel=\"noreferrer noopener\">own tools<\/a> with which to facilitate many of these processes. As an Export agency, our focus is on streamlining the entire process of competitor monitoring, catalog integration, sales analytics and promoting recurrence. For this reason we have <strong>LightHouseFeed<\/strong>, the tool that encompasses all the platforms where you want to launch your catalog. From here we will also be able to calculate the commercial margin of your products and optimize your advertising campaigns according to the gross profit. In addition, we will soon have a <strong>own module in Prestashop<\/strong> to analyze the recurrence of our customers.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Lanza_tu_eCommerce_a_nivel_internacional\"><\/span>Launch your eCommerce internationally<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>How can you launch your eCommerce internationally? What tools are available to you? What is the best way to localize your project? First of all, you will need to analyze a series of <strong>key points: <\/strong>languages in which to translate the website, domains and countries in which to work, shipping costs, logistics, payment systems, direct competition and other legal aspects specific to each country (labeling, taxes, etc.).<\/p>\n<p>It is also worth mentioning the <strong>importance of localization<\/strong> Beyond internationalization, where is the difference? A clear example: the French of Canada has nothing to do with the French used in France, Belgium or Switzerland. Localization in translation can also be extrapolated to other eCommerce issues, such as payment methods or logistics. It is common for certain countries to have a greater habit of picking up their orders at collection points, while others will opt for home delivery. In short, localization could be defined as the <strong>maximum adaptation of your eCommerce to the immediate environment<\/strong> of the country.<\/p>\n<p>In addition to the difficulties associated with launching a new project, there is no shortage of <strong>opportunities <\/strong>of internationalization. The main objective is to achieve a <strong>higher sales volume,<\/strong> coupled with profitability. In addition, your larger customer base will allow you to build new alliances, achieve a higher profitability, and<strong> brand awareness<\/strong>. Lastly, diversifying the risk in your business will minimize the effect of any <strong>seasonality <\/strong>in addition to optimizing the fixed part of <strong>operating costs<\/strong>.<\/p>\n<p>Want to learn more about the Export program? Don't miss our next posts, here we will share the <a href=\"https:\/\/youtu.be\/w3J-vjh0C1w\">video of our last Export event<\/a>.<\/p>\n<p>If the potential for growth in your business invites you to go outside our borders, <strong>Geotelecom is the Export agency you need<\/strong>. <a href=\"https:\/\/www.geotelecom.es\/en\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">Contact our specialized team<\/a> of specialized consulting and explore new horizons with your eCommerce ?<\/p>\n<hr>","protected":false},"excerpt":{"rendered":"<p>It has been 3 years since Geotelecom became part of the first group of agencies selected by Google for its new program focused on the internationalization of online businesses. Since then there have been numerous projects that have been successful outside our borders. As a certified Export agency with a specialized team, we have a broad vision in a multitude of verticals: household appliances, electronics, telephony, pharmacy and parapharmacy, cosmetics and beauty, fashion and textiles, sports and a long etcetera. Below we share exactly what the Google Partner International Growth Program consists of and how it can help you launch your eCommerce internationally. What is the Google Partner International Growth Program? This Google program is aimed at a small group of agencies in Spain with a double objective. The first is to offer tools and training aimed at the growth of online businesses outside our borders. The second is, precisely, to accompany the end client throughout the process with various audits and support teams specialized in different areas (translation, logistics, localization, etc.). It should be noted that only 15 agencies have been selected as Export Partners of reference in Google, so it is a source of pride for our team to be part of this project. Some tips to internationalize your eCommerce First of all: PLAN (yes, with capital letters). A market analysis will allow you to establish a hierarchy of priorities and set execution times for each step you take. For this purpose, you will need tools or a team of digital consultants to guide you through this process. On our side, our team's partnership with Google provides us with exclusive tools for market analysis, such as Market Explorer or Market Finder. Another top tip is to invest in web development, integrations and process automation (read the whole catalog part via ERP). Here is the backbone of your business... Would you open your physical store in a random place, without renovating or highlighting the full potential of your business? Your website will be your showcase, don't forget it! Some of our tools In addition, in Geotelecom we have our own tools to facilitate many of these processes. As an Export agency, we are focused on streamlining the whole part of competition monitoring, catalog integration, sales analytics and promoting recurrence. That is why we have LightHouseFeed, the tool that encompasses all the platforms where you want to launch your catalog. From here we will also be able to calculate the commercial margin of your products and optimize your advertising campaigns based on gross profit. In addition, we will soon have our own module in Prestashop thanks to which we will be able to analyze the recurrence of our customers. Launch your eCommerce internationally How can you launch your eCommerce internationally? What tools do you have at your disposal? What is the best way to localize your project? First of all, you will need to analyze a series of key points: languages in which to translate the website, domains and countries in which to work, shipping costs, logistics, payment systems, direct competition and other legal aspects of each country (labeling, taxes, etc.). It is also worth highlighting the importance of localization beyond internationalization. What is the difference? A clear example: the French of Canada has nothing to do with the French used in France, Belgium or Switzerland. Localization in translation can also be extrapolated to other eCommerce issues, such as payment methods or logistics. It is common for certain countries to have a greater habit of picking up their orders at collection points, while others will opt for home delivery. In short, localization could be defined as the maximum adaptation of your eCommerce to the immediate environment of the country. Beyond the difficulties associated with launching a new project, there are many opportunities for internationalization. The main objective is to achieve a higher sales volume, coupled with profitability. In addition, your larger customer base will allow you to forge new partnerships, as well as to achieve greater brand awareness. Finally, the diversification of risk in your business will minimize the effect of any seasonality as well as optimize the fixed part of operating costs. Do you want to know more about the Export program? Don't miss our next posts, here we will share the video of our last Export event. If the growth potential of your business invites you to go abroad, Geotelecom is the Export agency you need. Contact our specialized consulting team and explore new horizons with your eCommerce ?<\/p>","protected":false},"author":42,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[97],"class_list":["post-5633","post","type-post","status-publish","format-standard","hentry","category-google-ads","tag-internacionalizacion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Geotelecom, agencia &#039;Export&#039; certificada en el Google Partner International Growth Program - Geotelecom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.geotelecom.es\/en\/blog\/geotelecom-export-agency-certified-in-the-google-partner-international-growth-program\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Geotelecom, agencia &#039;Export&#039; certificada en el Google Partner International Growth Program - Geotelecom\" \/>\n<meta property=\"og:description\" content=\"Hace ya 3 a\u00f1os que Geotelecom entr\u00f3 a formar parte del primer grupo de agencias seleccionadas por Google para su nuevo programa enfocado a la internacionalizaci\u00f3n de negocios online. Desde entonces han sido numerosos los proyectos que han tenido \u00e9xito fuera de nuestras fronteras. Como agencia Export certificada y con un equipo especializado, gozamos de una amplia visi\u00f3n en multitud de verticales: electrodom\u00e9sticos, electr\u00f3nica, telefon\u00eda, farmacia y parafarmacia, cosm\u00e9tica y belleza, moda y textil, deportes y un largo etc\u00e9tera. A continuaci\u00f3n compartimos en qu\u00e9 consiste exactamente el Google Partner Internacional Growth Program y c\u00f3mo puede ayudar a lanzar tu eCommerce a nivel internacional. \u00bfQu\u00e9 es el Google Partner International Growth Program? Este programa de Google se dirige a un reducido grupo de agencias en Espa\u00f1a con un doble objetivo. El primero de ellos es ofrecer herramientas y formaci\u00f3n orientadas al crecimiento de negocios online fuera de nuestras fronteras. El segundo es, precisamente, acompa\u00f1ar al cliente final en todo ese proceso con diversas auditor\u00edas y equipos de soporte especializados en diversas materias (traducci\u00f3n, log\u00edstica, localizaci\u00f3n, etc\u00e9tera). Cabe destacar que s\u00f3lo 15 agencias han sido seleccionadas como Partners Export de referencia en Google, por lo que es un orgullo para nuestro equipo poder formar parte de este proyecto. Algunos consejos para internacionalizar tu eCommerce Antes de nada: PLANIFICAR (s\u00ed, con may\u00fasculas). Un an\u00e1lisis de mercado te permitir\u00e1 establecer una jerarqu\u00eda de prioridades y establecer tiempos de ejecuci\u00f3n para cada paso que des. Para tal fin deber\u00e1s contar con herramientas o un equipo de consultores digitales que te gu\u00ede durante este proceso. De nuestro lado, el partnership de nuestro equipo con Google nos dispone de herramientas exclusivas para an\u00e1lisis de mercados, como Market Explorer o Market Finder. Otro de los consejos primordiales es invertir en desarrollo web, integraciones y automatizaci\u00f3n de procesos (l\u00e9ase toda la parte de cat\u00e1logo v\u00eda ERP). He aqu\u00ed la columna vertebral de tu negocio&#8230; \u00bfAbrir\u00edas tu tienda f\u00edsica en un local cualquiera, sin reforma o destacar todo el potencial de tu negocio? Tu p\u00e1gina web ser\u00e1 tu escaparate, \u00a1no lo olvides! Algunas de nuestras herramientas Adem\u00e1s, en Geotelecom disponemos de herramientas propias con las que facilitar muchos de estos procesos. Como agencia Export, tenemos el foco puesto en agilizar toda la parte de monitorizaci\u00f3n de competencia, integraci\u00f3n de cat\u00e1logos, anal\u00edtica de ventas y fomento de la recurrencia. Por ello contamos con LightHouseFeed, la herramienta que engloba todas las plataformas donde quieras lanzar tu cat\u00e1logo. Desde aqu\u00ed podremos tambi\u00e9n calcular el margen comercial de tus productos y optimizar tus campa\u00f1as publicitarias en funci\u00f3n del beneficio bruto. A mayores contaremos pr\u00f3ximamente con un m\u00f3dulo propio en Prestashop gracias al cual analizar la recurrencia de nuestros clientes. Lanza tu eCommerce a nivel internacional \u00bfC\u00f3mo puedes lanzar tu eCommerce a nivel internacional? \u00bfQu\u00e9 herramientas tienes a tu disposici\u00f3n? \u00bfCu\u00e1l es la mejor manera de localizar tu proyecto? Antes de nada, necesitar\u00e1s analizar una serie de puntos clave: idiomas en los que traducir la web, dominios y pa\u00edses en los que trabajar, gastos de env\u00edo, log\u00edstica, sistemas de pago, competencia directa y otros aspectos legales propios de cada pa\u00eds (etiquetado, tasas, etc\u00e9tera). Cabe destacar tambi\u00e9n la importancia de la localizaci\u00f3n m\u00e1s all\u00e1 de la internacionalizaci\u00f3n. \u00bfD\u00f3nde est\u00e1 la diferencia? Un claro ejemplo de ello: nada tiene que ver el franc\u00e9s de Canad\u00e1 con el franc\u00e9s que se utiliza en Francia, B\u00e9lgica o Suiza. La localizaci\u00f3n en traducciones es tambi\u00e9n extrapolable al resto de cuestiones tocantes a un eCommerce, como bien podr\u00eda ser el m\u00e9todo de pago o la log\u00edstica. Suele ser habitual que ciertos pa\u00edses tengan mayor costumbre de recoger sus pedidos en puntos de recogida mientras que otros optar\u00e1n por env\u00edos a domicilio. En resumen, la localizaci\u00f3n podr\u00eda definirse como la adaptaci\u00f3n m\u00e1xima de tu eCommerce al entorno m\u00e1s inmediato del pa\u00eds. M\u00e1s all\u00e1 de las dificultades aparejadas al lanzamiento de un nuevo proyecto, no son pocas las oportunidades de la internacionalizaci\u00f3n. El objetivo principal es conseguir un mayor volumen de ventas, aparejado a una rentabilidad. Adem\u00e1s, tu mayor base de clientes te permitir\u00e1 tejer nuevas alianzas, conseguir tambi\u00e9n una mayor notoriedad de marca. Por \u00faltimo, la diversificaci\u00f3n del riesgo en tu negocio minimizar\u00e1 el efecto de cualquier estacionalidad adem\u00e1s de optimizar la parte fija de costes operativos. \u00bfQuieres conocer el programa Export en mayor profundidad? No te pierdas nuestros pr\u00f3ximos post, aqu\u00ed compartiremos el v\u00eddeo de nuestro \u00faltimo evento Export. Si el potencial de crecimiento en tu negocio te invita a salir fuera de nuestras fronteras, Geotelecom es la agencia Export que necesitas. Contacta con nuestro equipo especializado de consultor\u00eda especializada y explora nuevos horizontes con tu eCommerce ?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.geotelecom.es\/en\/blog\/geotelecom-export-agency-certified-in-the-google-partner-international-growth-program\/\" \/>\n<meta property=\"og:site_name\" content=\"Geotelecom\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-15T09:30:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.geotelecom.es\/wp-content\/uploads\/2021\/06\/herramientas-export-1024x247.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Geotelecom, 'Export' agency certified in the Google Partner International Growth Program - Geotelecom","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.geotelecom.es\/en\/blog\/geotelecom-export-agency-certified-in-the-google-partner-international-growth-program\/","og_locale":"en_US","og_type":"article","og_title":"Geotelecom, agencia 'Export' certificada en el Google Partner International Growth Program - Geotelecom","og_description":"Hace ya 3 a\u00f1os que Geotelecom entr\u00f3 a formar parte del primer grupo de agencias seleccionadas por Google para su nuevo programa enfocado a la internacionalizaci\u00f3n de negocios online. Desde entonces han sido numerosos los proyectos que han tenido \u00e9xito fuera de nuestras fronteras. Como agencia Export certificada y con un equipo especializado, gozamos de una amplia visi\u00f3n en multitud de verticales: electrodom\u00e9sticos, electr\u00f3nica, telefon\u00eda, farmacia y parafarmacia, cosm\u00e9tica y belleza, moda y textil, deportes y un largo etc\u00e9tera. A continuaci\u00f3n compartimos en qu\u00e9 consiste exactamente el Google Partner Internacional Growth Program y c\u00f3mo puede ayudar a lanzar tu eCommerce a nivel internacional. \u00bfQu\u00e9 es el Google Partner International Growth Program? Este programa de Google se dirige a un reducido grupo de agencias en Espa\u00f1a con un doble objetivo. El primero de ellos es ofrecer herramientas y formaci\u00f3n orientadas al crecimiento de negocios online fuera de nuestras fronteras. El segundo es, precisamente, acompa\u00f1ar al cliente final en todo ese proceso con diversas auditor\u00edas y equipos de soporte especializados en diversas materias (traducci\u00f3n, log\u00edstica, localizaci\u00f3n, etc\u00e9tera). Cabe destacar que s\u00f3lo 15 agencias han sido seleccionadas como Partners Export de referencia en Google, por lo que es un orgullo para nuestro equipo poder formar parte de este proyecto. Algunos consejos para internacionalizar tu eCommerce Antes de nada: PLANIFICAR (s\u00ed, con may\u00fasculas). Un an\u00e1lisis de mercado te permitir\u00e1 establecer una jerarqu\u00eda de prioridades y establecer tiempos de ejecuci\u00f3n para cada paso que des. Para tal fin deber\u00e1s contar con herramientas o un equipo de consultores digitales que te gu\u00ede durante este proceso. De nuestro lado, el partnership de nuestro equipo con Google nos dispone de herramientas exclusivas para an\u00e1lisis de mercados, como Market Explorer o Market Finder. Otro de los consejos primordiales es invertir en desarrollo web, integraciones y automatizaci\u00f3n de procesos (l\u00e9ase toda la parte de cat\u00e1logo v\u00eda ERP). He aqu\u00ed la columna vertebral de tu negocio&#8230; \u00bfAbrir\u00edas tu tienda f\u00edsica en un local cualquiera, sin reforma o destacar todo el potencial de tu negocio? Tu p\u00e1gina web ser\u00e1 tu escaparate, \u00a1no lo olvides! Algunas de nuestras herramientas Adem\u00e1s, en Geotelecom disponemos de herramientas propias con las que facilitar muchos de estos procesos. Como agencia Export, tenemos el foco puesto en agilizar toda la parte de monitorizaci\u00f3n de competencia, integraci\u00f3n de cat\u00e1logos, anal\u00edtica de ventas y fomento de la recurrencia. Por ello contamos con LightHouseFeed, la herramienta que engloba todas las plataformas donde quieras lanzar tu cat\u00e1logo. Desde aqu\u00ed podremos tambi\u00e9n calcular el margen comercial de tus productos y optimizar tus campa\u00f1as publicitarias en funci\u00f3n del beneficio bruto. A mayores contaremos pr\u00f3ximamente con un m\u00f3dulo propio en Prestashop gracias al cual analizar la recurrencia de nuestros clientes. Lanza tu eCommerce a nivel internacional \u00bfC\u00f3mo puedes lanzar tu eCommerce a nivel internacional? \u00bfQu\u00e9 herramientas tienes a tu disposici\u00f3n? \u00bfCu\u00e1l es la mejor manera de localizar tu proyecto? Antes de nada, necesitar\u00e1s analizar una serie de puntos clave: idiomas en los que traducir la web, dominios y pa\u00edses en los que trabajar, gastos de env\u00edo, log\u00edstica, sistemas de pago, competencia directa y otros aspectos legales propios de cada pa\u00eds (etiquetado, tasas, etc\u00e9tera). Cabe destacar tambi\u00e9n la importancia de la localizaci\u00f3n m\u00e1s all\u00e1 de la internacionalizaci\u00f3n. \u00bfD\u00f3nde est\u00e1 la diferencia? Un claro ejemplo de ello: nada tiene que ver el franc\u00e9s de Canad\u00e1 con el franc\u00e9s que se utiliza en Francia, B\u00e9lgica o Suiza. La localizaci\u00f3n en traducciones es tambi\u00e9n extrapolable al resto de cuestiones tocantes a un eCommerce, como bien podr\u00eda ser el m\u00e9todo de pago o la log\u00edstica. Suele ser habitual que ciertos pa\u00edses tengan mayor costumbre de recoger sus pedidos en puntos de recogida mientras que otros optar\u00e1n por env\u00edos a domicilio. En resumen, la localizaci\u00f3n podr\u00eda definirse como la adaptaci\u00f3n m\u00e1xima de tu eCommerce al entorno m\u00e1s inmediato del pa\u00eds. M\u00e1s all\u00e1 de las dificultades aparejadas al lanzamiento de un nuevo proyecto, no son pocas las oportunidades de la internacionalizaci\u00f3n. El objetivo principal es conseguir un mayor volumen de ventas, aparejado a una rentabilidad. Adem\u00e1s, tu mayor base de clientes te permitir\u00e1 tejer nuevas alianzas, conseguir tambi\u00e9n una mayor notoriedad de marca. Por \u00faltimo, la diversificaci\u00f3n del riesgo en tu negocio minimizar\u00e1 el efecto de cualquier estacionalidad adem\u00e1s de optimizar la parte fija de costes operativos. \u00bfQuieres conocer el programa Export en mayor profundidad? No te pierdas nuestros pr\u00f3ximos post, aqu\u00ed compartiremos el v\u00eddeo de nuestro \u00faltimo evento Export. Si el potencial de crecimiento en tu negocio te invita a salir fuera de nuestras fronteras, Geotelecom es la agencia Export que necesitas. Contacta con nuestro equipo especializado de consultor\u00eda especializada y explora nuevos horizontes con tu eCommerce ?","og_url":"https:\/\/www.geotelecom.es\/en\/blog\/geotelecom-export-agency-certified-in-the-google-partner-international-growth-program\/","og_site_name":"Geotelecom","article_published_time":"2021-06-15T09:30:30+00:00","og_image":[{"url":"https:\/\/www.geotelecom.es\/wp-content\/uploads\/2021\/06\/herramientas-export-1024x247.png","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#article","isPartOf":{"@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/"},"author":{"name":"","@id":""},"headline":"Geotelecom, agencia &#8216;Export&#8217; certificada en el Google Partner International Growth Program","datePublished":"2021-06-15T09:30:30+00:00","mainEntityOfPage":{"@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/"},"wordCount":859,"commentCount":0,"image":{"@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#primaryimage"},"thumbnailUrl":"https:\/\/www.geotelecom.es\/wp-content\/uploads\/2021\/06\/herramientas-export-1024x247.png","keywords":["internacionalizacion"],"articleSection":["Google Ads"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/","url":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/","name":"Geotelecom, 'Export' agency certified in the Google Partner International Growth Program - Geotelecom","isPartOf":{"@id":"https:\/\/www.geotelecom.es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#primaryimage"},"image":{"@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#primaryimage"},"thumbnailUrl":"https:\/\/www.geotelecom.es\/wp-content\/uploads\/2021\/06\/herramientas-export-1024x247.png","datePublished":"2021-06-15T09:30:30+00:00","author":{"@id":""},"breadcrumb":{"@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#primaryimage","url":"https:\/\/www.geotelecom.es\/wp-content\/uploads\/2021\/06\/herramientas-export-1024x247.png","contentUrl":"https:\/\/www.geotelecom.es\/wp-content\/uploads\/2021\/06\/herramientas-export-1024x247.png"},{"@type":"BreadcrumbList","@id":"https:\/\/www.geotelecom.es\/blog\/geotelecom-agencia-export-certificada-en-el-google-partner-international-growth-program\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.geotelecom.es\/"},{"@type":"ListItem","position":2,"name":"Geotelecom, agencia &#8216;Export&#8217; certificada en el Google Partner International Growth Program"}]},{"@type":"WebSite","@id":"https:\/\/www.geotelecom.es\/#website","url":"https:\/\/www.geotelecom.es\/","name":"Geotelecom","description":"Digital Marketing Agency","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.geotelecom.es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"","url":"https:\/\/www.geotelecom.es\/en\/blog\/author\/"}]}},"_links":{"self":[{"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/posts\/5633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/comments?post=5633"}],"version-history":[{"count":0,"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/posts\/5633\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/media?parent=5633"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/categories?post=5633"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.geotelecom.es\/en\/wp-json\/wp\/v2\/tags?post=5633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}